Visiting an international trade show truly is the experience of a lifetime. We just LOVE the energized environment the Canton Fair in Guangzhou and can’t wait for those busy few weeks that involve speaking, teaching and training, and of course, checking out the newest and hottest products at the fairs.
We’d love to have you join us, so we thought we’d share three ways we see the lives of our students from the Private Label University change as they take advantage our spectacular China trip to meet vendors, test products, and build the foundation for a trusting, life-long relationship with their supplier.
(1) Discover Products in New Ways
When sourcing online, you have to use keywords to find what you want. This means you should already have an idea of what you want to sell, but what if you just aren’t sure yet what you want to sell? What if the ideas you have are only in place unless something better comes along? Even if you’re certain you want to sell the products you’re searching for online, how can you be sure you’ve found a supplier you can count on?
At an international trade fair, sellers have the chance to really explore and discover new products and suppliers. You’ll connect with tons of people who show up to the fair with no specific product in mind. You’ll experience first hand the energy and anticipation that comes from a seller discovering new products that they may have never thought of before. And of course, you’ll have ample opportunities to enjoy the element of discovery yourself, too!
(2) The Element of Selection
The Canton Fair show is massive in scope. In just one day at a fair, sellers have an opportunity to explore and test an unprecedented selection of hundreds of products.. You can appraise products from different categories with ease. You can even talk with a number of different suppliers who all manufacture the same product to ensure you make the best sourcing fit for your business. Literally nowhere else in the world offers this type of selection all in one place. International trade fairs are truly unique in the way they enable sellers to get their business off the ground in a matter of days. You’ll have so much fun joining all the PLU sellers and enjoying all aspects of the Canton Fair experience!
(3) The Element of Confidence
At an international trade fair, you can source with a level of confidence that is simply impossible to experience when you source online. You’ll have the opportunity to interact face-to-face with vendors. You’ll be able to verify in person the quality of the actual product, know that the vendor is who they say they are, and trust that they truly do have the capacity to manufacture the right product for you. And of course, there is nothing like being able to evaluate, look at, touch, feel, and of course actually test the products–and so many products at that!–before making your sourcing decisions.
For more information about our China trip, or to stay in the loop about things we’re learning at these incredible trade shows, join our thriving FaceBook community