Social Campaign

3 Winning Social Campaigns in Time for the Holidays

3 Winning Social Campaigns in Time for the Holidays There’s No Place Like Social for the Holidays The National Retail Federation estimates Americans will spend up to $682 billion this holiday season, up 3.6% – 4% from last year.  With almost 60% of that spending happening through eCommerce, someone’s going to make that money ……

Does Your Business Have a Book? Here Are 4 Reasons Why It Should.

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.67″ background_layout=”light” text_orientation=”left” border_style=”solid”] When you think about building your brand, what comes to mind? Fancy product packaging? A thriving social media following? A gripping mission statement? While all of those things are incredibly important, there’s one old-school, yet powerful brand-building tactic that is too often overlooked in our digital age: writing…

3 Ways for Online Sellers to Maximize The Back-to-School Season

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.67″ background_layout=”light” text_orientation=”left” border_style=”solid”] The start of a new school year has proven to be a very important time for online sellers. It is becoming the “start” of the shopping season – signaling the end of the summer slowdown and leading into every online seller’s favorite time: Black Friday and the Holidays!…

Starting Your Own Amazon Product Photography

[et_pb_section bb_built=”1″ admin_label=”section”][et_pb_row admin_label=”row” background_position=”top_left” background_repeat=”repeat” background_size=”initial”][et_pb_column type=”4_4″][et_pb_text background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” background_position=”top_left” background_repeat=”repeat” background_size=”initial”] Hey there! It’s Virtuous Graphics, and I would like to introduce you to the concept of product photography for Amazon products. In this article, I’ll talk about camera, lighting, and equipment setups, including digital SLRs and point and shoot…

5 Ways to Maximize Your Amazon PPC Ad Campaigns

[et_pb_section bb_built=”1″ admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] In a previous blog, we outlined the basics of promoting your product on Amazon through PPC campaigns. We know that many of you have been running PPC test campaigns, so we wanted to take a moment today and take the PPC conversation to the…

4 Ways to Increase Multi-Channel Sales

[et_pb_section bb_built=”1″ admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] As you expand your business, adding multiple sales channels to increase brand awareness is a very logical and strategic step forward. Today, customers are driven by convenience. The more you are represented online, the more likely your customers are to find you. However, as…

How Clickfunnels Revolutionized Our Business (and Could Change Yours, Too!)

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] There is a big, wide world of apps, websites, and services that can help you run your business more smoothly. If you ever feel overwhelmed by your options, rest easy! You’re not alone, which is why we have a blog series on which Amazon tools…

Using SEO to Optimize Your 2016 Holiday Sales

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Black Friday is swiftly approaching, and along with it comes the biggest selling season of the year. Today we want to talk about SEO optimization and ask one simple question: are you ready to reach as many people as possible? Amazon’s “Search” bar is the…

How to maximize your Q4 on Amazon: Part 2

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_text admin_label=”text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Last week we talked about four ways you can capitalize on Amazon’s Q4 growth opportunities. Today we want to outline another tactic for experiencing incredible success during the holiday season. We LOVE talking about selling on Amazon during the Q4. It’s high-energy, fast-paced, and extremely…