First impressions matter. In private labeling, the first impression your customers receive of your product is its packaging. Branding and packaging should be an essential part of your private label marketing strategy. Larger labels use brand recognition to build trust; it shouldn’t be any different for you and your private label product. You need customers…
By now, you’ve heard about our Colorado LIVE Event, where we help private labeling entrepreneurs build their business from the ground up. It’s the premier event for anyone serious about learning to sell on Amazon and beyond. If you’re planning to start your own private label business—or you’re already on your way and need some…
You’ve worked hard to get where you are. Only, it didn’t seem like a job to you. Helping people is what you love to do. And you keep with it because, by now, you really know what you’re doing. You know what works. You’re in luck—people are looking for what works! We’ve seen, time and…
Owning a private label business during the holidays can be lucrative…and also difficult. Here are some struggles you’ll encounter and how to fix them.
Intellectual property complaints (both valid and baseless) have become somewhat of a regularity on the Amazon platform, and a common cause for seller suspensions. For Amazon Sellers, intellectual property issues can be complex, but more importantly they can cause your business to shut down completely if you lose your ability to sell. While many of…
