Canton Fair in Guangzhou

Sourcing Products From China: Where Do I Find Suppliers?

When starting or building your private label company, you may consider sourcing your products one of your biggest challenges or obstacles. Of course, there are some well-known—perhaps even popular—sourcing choices that many business owners use, such as Alibaba and AliExpress. Both are Chinese-based companies that sell retail goods online, which private labelers can then resell…

amazon copywriting secrets

Attract More Buyers to Your Amazon Products with These Copywriting Secrets

You can have the best Private Label product in the world, and it still won’t sell on Amazon without a killer listing.  You need to have an Amazon listing that is optimized.  A big chunk of that optimization revolves around great copywriting.  We’ve previously discussed some of our favorite copywriting secrets we’ve used to boost…

Why You Want to Source Your Products in China with PLU

When it comes to sourcing new products, China manufactures anything and everything you can think of (and lots of stuff you never imagined) for your Private Label business.  Here at PLU, we’re planning our annual trip to the China Import and Export Fair, better known as the Canton Fair.  Held in Guangzhou, China, the Canton…

6 Resolutions to Skyrocket Your Sales

6 New Year’s Resolutions to Skyrocket Your Private Label Sales So, now you’re in the thick of holiday sales. You’re probably ready for a rest, but as we discussed last time, there’s still too much to do! Your after-holiday preparations will help you power through to the new year, but if you want to grow…