what is private labeling

Private Label vs. White Label. What’s the difference?

When business owners decide to scale their business with private label products, they often about the differences between white label and private label products. Both terms describe products that are sold under a reseller’s brand, but they are not the same! So, private label vs white label–what’s the difference? Read on for a basic guide…

Why You Want to Source Your Products in China with PLU

When it comes to sourcing new products, China manufactures anything and everything you can think of (and lots of stuff you never imagined) for your Private Label business.  Here at PLU, we’re planning our annual trip to the China Import and Export Fair, better known as the Canton Fair.  Held in Guangzhou, China, the Canton…

Puzzle

Private Labeling Growth with Millennials and Gen X’ers

Private Labeling Growth with Millennials and Gen X’ers Marketing trends have changed dramatically over the past few years, thanks in part to the fast moving pace of the internet, but also due to the boom in buyers of the Millennial age. The youth of yesterday is now the buyer of today, and they collectively have…

Why You Should Consider Selling on the Walmart Marketplace

Once you’re ready to start listing your private labeled products, you obviously want to find the best place to bring in the most sales. And when it comes to selling products of any type, Walmart is a pretty big player in the retail game. Historically, Walmart is the most successful retailer in the world, ahead…