One of the busiest online shopping days is just around the corner, and, no, it’s not Black Friday. It’s not even Cyber Monday. It’s Amazon’s big summer bonanza sale known as Prime Day! Back for its fourth year, Prime Day offers fulfilled by Amazon sellers the opportunity to multiply their sales and attract new customers…
Visiting an international trade show truly is the experience of a lifetime. We just LOVE the energized environment the Canton Fair in Guangzhou and can’t wait for those busy few weeks that involve speaking, teaching and training, and of course, checking out the newest and hottest products at the fairs. We’d love to have…
We’ve just returned from our semi-annual trip to the Canton Fair with this year’s brave group of Private Label University students. It’s at the Fair that we find the latest crop of gadgets and goodies we can make into our own Private Label products. That’s the fun part! Then comes the next big challenge: Once you…
You know the saying, “You can please some of the people all of the time, you can please all of the people some of the time, but you can’t please all of the people all of the time.” This rings true in so many ways, especially when it comes to private labeling. No matter how…
Here’s what you should do instead. A sustainable business is built on healthy profit margins and good professional relationships. Successful private labelers are able to cultivate both of those things. They know how to increase profit margins, maintain healthy professional relationships, and reduce their opportunity costs. To have sustainable profit margins, you must be able…
Here’s Why You Want Them! If you’ve ever wanted to get your foot in the door with Amazon or other online retailers to see about selling your private labeled products, we can get you started. We have workshops and conventions all around the world to help beginners and even advanced sellers get on the right…
How many times can you say you’ve made it through an entire shopping trip without making one unnecessary purchase? For most people, that number would be a big fat ZERO. Most people can’t resist the pull of the impulse buy, whether online or in a brick and mortar store, because we all love stuff. Whether…
Once you have your private label products ready to sell on Amazon, you want to be found, right? The best way to get found on Amazon is to do diligent Amazon keyword research. These are the search terms your ideal customer will use to locate products just like yours. Before you get started, you need…
Amazon is a great way to dip your toe into selling private label products, but if you really want to boost your brand and your business, expanding to your own ecommerce site is the way to go. Now, selling products on your own website does open a whole new world in many ways. Not only…
Fifty years ago, we listened to Jack Lalanne tout the powers of juicing for optimum physical fitness on The Jack Lalanne Show. Thirty years ago, Suzanne Somers claimed her spot in advertising history with the Thighmaster™ infomercial. Today’s savvy viewer is no longer bound to enjoy video content through OTA television alone, nor to advertising…
